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59 countries, eight regions

The country list is where we work, not what is available to everyone at all times. Availability of a given source depends on the GEO, on regulatory requirements and on the platform’s own rules: the same channel can be open in one country and closed next door. What is actually available for your licence and your product is something we verify before the media plan and show as a list, not as a promise.

13 countries · Cost per FTD $150–450

Tier 1

Expensive traffic and strict regulators. Launching almost anywhere requires an operator licence and platform certification, but spending power and retention are the highest.

Countries and sources
12 countries · Cost per FTD $60–180

Tier 2

Mid-range in both price and requirements. Often the best place to start: volume is already meaningful while cost per first deposit is three times below Tier 1.

Countries and sources
12 countries · Cost per FTD $15–70

Tier 3

Cheap entry and large volume. The average deposit is lower, so retention decides: a campaign that pays back in a month in Tier 1 is measured over a quarter here.

Countries and sources
7 countries · Cost per FTD $18–90

LATAM

The fastest-growing sports betting region. Brazil is its own case: the market became licensed in 2025 and advertising requirements changed with it.

Countries and sources
8 countries · Cost per FTD $70–260

MENA

High spending power and the harshest topical restrictions. Some channels are closed outright, so the plan is built around what is permitted rather than what is cheap.

Countries and sources
7 countries · Cost per FTD $20–80

CIS

Cheap inventory, a strong Telegram layer and a high mobile share. Regulation differs country to country more than anywhere else on this list.

Countries and sources
9 countries · Cost per FTD $80–320

Europe

Not one market but twenty different ones: Germany has its own stake limit, the Netherlands its own influencer ban, Italy has prohibited gambling advertising since 2019. A single pan-European plan does not exist.

Countries and sources
9 countries · Cost per FTD $25–200

APAC

A highly varied region, from premium Japan to high-volume Indonesia. Mobile has all but replaced desktop, so campaigns are built app-first rather than web-first.

Countries and sources
Matrix

Source × region

18 sources across 8 regions: where buying is open, where conditional, where closed by the regulator or the platform. Hover a cell for the reason.

PPC / Paid Search7/8
Paid Social7/8
In-App Advertising8/8
Programmatic & Native8/8
Influencer Marketing8/8
Streaming Campaigns7/8
Telegram & Community Marketing8/8
ASO & App Promotion7/8
Email Marketing8/8
SEO & Organic Placements8/8
Crypto Exchange Marketing8/8
Trading Volume Campaigns8/8
Token & Memecoin Marketing8/8
Crypto Exchange / Swap Service Promotion8/8
Telegram Mini Apps & Web3 Games8/8
Crypto Influencer & KOL Marketing8/8
X (Twitter) Growth & Promotion8/8
Trading & Binary Options Marketing5/8
AvailableConditionalClosed

Click a cell — we show the status, the reason and the links. Hovering highlights the row and the column.

Media plan in 48 hours

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