X (Twitter)
The main venue of crypto discussion: a thread lives for hours but sets the agenda. Buying goes through creators and communities; the ad account is open to crypto under policy and closed to gambling almost everywhere.
What buying here runs through
X
Threads and quote-posts are the main discussion medium. It lives for hours but sets the agenda the other platforms then reference.
Source pageWhat moderation cuts
Thread without #ad
A paid thread without disclosure violates the platform rules and US and EU regulator requirements; the creator risks the account, the brand a fine.
Giveaway for a repost
“Repost and get tokens” brings bots and falls under platform-manipulation rules; reach is cut for the whole account.
Token price promise
“10x by listing” in a paid post is unlicensed financial advice; in the EU and the UK it is the creator’s and the brand’s liability.
For which products and on what terms
Only sports creators and media with disclosure; direct betting ads through the account on a licence in a handful of countries.
The main channel for exchanges, tokens and Web3: creator threads, Spaces, promoted posts under platform policy; no price promises and disclosure in every paid post.
A placement that passes
A thread of five to seven posts in the creator’s style: the claim, the product mechanics, an interface screenshot, the risks, a tagged link in the last post and #ad in the first.
Calculated for your GEO and budget
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