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Team · Media buying, iGaming

Nikita Shevchuk

Buying for bookmakers and casinos: sourcing platforms, negotiating with creators, terms and scripts. Knows which channel is closed without an operator licence in which geo, and says so before the estimate, not after.

Nikita Shevchuk
2020on the team since
2languages
2process steps
3verticals
Responsibility

Which steps they appear on

  1. 02

    Media plan and forecast

    The plan is signed by the person answerable for the forecast not diverging from reality twofold.

    Managing partner + buying
  2. 04

    Buying and negotiations

    Performance and crypto are run by different people: platform requirements and the language of negotiation do not overlap.

    Media buying by direction

The full responsibility matrix

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